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Privacy Policy

Effective as of September 2025

Your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect your personal information when you interact with our website.

SMS Terms and Conditions

Consent for SMS Communication

By providing your phone number and opting in, you consent to receive SMS messages from Wilson’s Paint & Floor Coverings. Information obtained as part of the SMS consent process will not be shared with third parties.

Types of SMS Communications

If you have consented to receive text messages from Wilson’s Paint & Floor Coverings, you may receive text messages related to our paint, flooring products, promotions, and customer service updates.

Standard Messaging Disclosures

  • Message and data rates may apply.
  • Messaging frequency may vary.
  • You can opt out at any time by replying STOP.
  • For assistance, reply HELP, visit our website, or review this Privacy Policy.

Subscriber Opt-in and Opt-out Messaging

  • Opt-in Message: Thank you for opting into SMS messages from Wilson’s Paint & Floor Coverings. For help, reply HELP. To opt-out at any time, reply STOP.
  • Opt-out Message: Thank you for opting out of SMS messages from Wilson’s Paint & Floor Coverings. To opt back in at any time, reply START. You will receive no further messages.
  • Help Message: Thank you for contacting Wilson’s Paint & Floor Coverings. We will be in touch with you soon to assist, or please visit our website at https://www.wilsonspaintandfloors.com/ or call us at (801) 544-1779.

1. Information We Collect

  • Automatically Collected Data: When you visit our website, we may collect certain information automatically, such as your IP address, browser type, device type, and browsing behavior on our site.
  • Cookies and Tracking Technologies: We use cookies and similar technologies to enhance user experience and gather analytical data. You can manage or disable cookies through your browser settings.

2. How We Use Your Information

The information we collect may be used for:

  • Enhancing and personalizing your experience on our website.
  • Analyzing website traffic and performance to improve our services.
  • Complying with legal obligations.

3. Third-Party Services

We may use third-party services, including Google Ads and Google Analytics, to serve ads and analyze website traffic. These services may use cookies, web beacons, and other tracking technologies to collect data about your interactions with our website and other sites. For more information on how Google collects and processes data, visit the
Google Privacy & Terms page.

4. Opting Out of Personalized Ads

You can opt out of personalized advertising by visiting the
Google Ads Settings page or by using tools such as the
Network Advertising Initiative opt-out tool.

5. Data Security

We take appropriate measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission or storage is completely secure.

6. Children’s Privacy

Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be reflected on this page with a new effective date.

8. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please reach out to us through our contact form.